mercredi 23 octobre 2013

Mobile subscriptions and unique mobile users

All statistics must be controlled and the figures about mobile subscriptions need to be checked out in order to estimate the number of individual users. Our survey has demonstrated this multiequipment trend especially in countries like Nigeria where the commercial conditions for  connections to other operators' subscribers may vary a lot: three mobile phones per subscriber are not unfrequent. This is why the tables in this report can relate the 6.4 billion subscriptions to the 4.5 billion unique users (estimate).
http://mobithinking.com/mobile-marketing-tools/latest-mobile-stats/a#uniquesubscribers


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